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Bulgari Hotel Miami Beach: Branded Residence Buyer’s Guide
Bulgari Hotel Miami Beach: first Bulgari Hotel in the US, 2028 opening. 100 21st Street Miami Beach. Fewer than 15 properties globally — branded premium comparable to Aman. Own Luxury Homes® 12-Point Agent Integrity Audit™ pipeline advisory.
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Bulgari Hotel Miami Beach: Branded Residence Buyer’s Guide
First US
First Bulgari Hotel in the United States — Miami Beach 2028
2028
Target opening year; historic 1950s Modernist property being restored
Art Deco
100 21st Street Miami Beach — National Register Architectural District
Ultra Brand
Bulgari commands branded premiums comparable to Aman — among the most exclusive hotel brands globally
Bulgari Hotel Miami Beach is the first Bulgari Hotel in the United States. Planned to open in 2028, the property is located at 100 21st Street in Miami Beach, in the National Register Architectural District. Italian architectural firm ACPV ARCHITECTS (Antonio Citterio Patricia Viel) will lead the restoration of the 1950s Modernist building, a contributing structure that was once a popular winter destination for Old Hollywood celebrities in the 1950s and 1960s. The residential component details have not been publicly announced.
Own Luxury Homes® — 12-Point Agent Integrity Audit™
Own Luxury Homes® is the specialist brokerage for branded-residence buyers. Our 12-Point Agent Integrity Audit™ verifies every agent’s developer track record, conflict-of-interest protocols, and new-construction due-diligence capability before we assign them to your purchase. No dual agency. No undisclosed developer relationships. Contact us now.
Bulgari as a Branded-Residence Flag
Bulgari Hotels & Resorts operates fewer than 15 properties globally — fewer than Aman in absolute count. Properties in Rome, Milan, Paris, London, Dubai, Bali, Tokyo, and Beijing establish the brand’s UHNW positioning. The branded premium for Bulgari globally is among the highest of any hotel flag, comparable to Aman. A first-ever US Bulgari property in Miami Beach represents a significant brand event for the branded-residence market.
The Miami Beach Location
The 1950s Modernist building at 100 21st Street sits in Miami Beach’s Art Deco National Register Architectural District, a few steps from the beach and from Ocean Drive’s vibrant arts and dining scene. The ACPV ARCHITECTS-led restoration will preserve the building’s historic character while introducing Bulgari’s Italian luxury aesthetic. This combination of historic architecture and ultra-luxury brand is rare in the Miami Beach market.
Pipeline Advisory: What Own Luxury Homes® Tracks
No residential pricing or sales details have been publicly announced for Bulgari Miami Beach. Own Luxury Homes® monitors this project for clients who want to be positioned when the residential component launches. For a Bulgari first-US-entry, early positioning will be competitive. Contact Own Luxury Homes® to register pipeline interest.
Ryan Brown, Principal Broker & CEO — Own Luxury Homes®
“Bulgari in Miami Beach is the kind of announcement that changes a market’s ceiling. When the most exclusive Italian luxury brand picks South Beach for its first US hotel, the branded-residence buyer who is paying attention is already asking how to be positioned when it launches. Own Luxury Homes® tracks this project for exactly that buyer.”
Own Luxury Homes® — Branded-residence specialists in every major US market. 12-Point Agent Integrity Audit™. No dual agency. No developer conflicts. Contact us now ›
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Frequently Asked Questions
When does Bulgari Hotel Miami Beach open?
2028 target opening. The 1950s Modernist building at 100 21st Street is being restored by ACPV ARCHITECTS.
Will Bulgari Miami Beach have branded residences?
No residential pricing or sales details have been publicly announced as of mid-2026. Own Luxury Homes® monitors the project for clients who want pipeline advisory.
Why is Bulgari considered ultra-premium as a branded-residence flag?
Bulgari operates fewer than 15 hotels globally — among the most exclusive brands by property count. Branded premiums are comparable to Aman. The first US property will carry significant rarity value.
"The introduction Own Luxury Homes® makes is to a specialist with documented closing history in your specific market — not the county, not the metro, the submarket you're actually selling or buying in. That's the standard we verify before your name goes anywhere."
— Ryan Brown, Principal Broker & CEO, Own Luxury Homes® (FL License BK3626873)